News Releases   March 26, 2014

John Deere Participates in Krishi Vasant – 2014

Image of Krishi Vasant

John Deere Participates in Krishi Vasant – 2014

It was a significant brand enhancement opportunity for John Deere India as it showcased its product range and agriculture solutions, during the mega event sponsored by Ministry of Agriculture, Govt. of India and ICAR (Indian Council of Agriculture Research), showcasing various technologies and innovation in agriculture sector. The event was inaugurated by honorable President of India, Shri. Pranab Mukherjee. While appreciating the progress India has made in agriculture, he laid emphasis on improving the access of farmers to market in order to control inflation, reduce losses and increase farmer incomes.

John Deere displayed tractors, the sugarcane harvester CH 330, the grain harvester W50, Green System products and showcased the JD Financial solutions at the exhibition. The new sugarcane and grain harvester were the center of attraction at the exhibition. The John Deere pavilion was visited by ministers, government officials, farmers, academia from across pan India.

John Deere believes in the philosophy of providing end to end solutions to the farming communities across the value chain that helps them become more productive and profitable. Over the last 14 years, John Deere has constantly improved its market presence by bringing products and solutions that has proven beneficial to the farming communities. Today John Deere has manufacturing facilities for tractors, harvesters and construction and forestry equipment’s in Pune (Maharashtra), Dewas (Madhya Pradesh), Sirhind (Punjab) and Gummudipoondi (Chennai) respectively. It also has Technology & Innovation Center at Pune Maharashtra.

About John Deere
Deere & Company (www.JohnDeere.com) is a world leader in providing advanced products, technology and services for customers whose work is revolutionizing agriculture and construction - those who cultivate, harvest, transform, enrich and build upon the land to meet the world's increasing need for food, fuel, shelter and infrastructure.

For further information, the news media should call:

Mukul Varshney
Vice President – Public Affairs
John Deere India
+91 (20) 6648-1801

Ken Golden
Director, Global Public Relations
Deere & Company World Headquarters
309-765-5678